The Digital Main Street program, funded by the Ministry of Agriculture, Food and Rural Affairs and delivered by the Ontario Business Improvement Area Association (OBIAA), is now available across the province to help ‘main street’ businesses become more digital. The program is part of Ontario’s Main Street Enhancement Initiative and helps small businesses improve how they use digital tools and provide them with techniques to become even more successful.
Participating businesses learn how to adopt new digital technologies such as e-commerce systems, social media marketing, and back-office systems like payroll and inventory. The program also provides small businesses with resources such as digital training, local service squads, and grants of up to $2,500 to help adopt digital technology.
Small businesses across Ontario can register and take the Digital Main Street Assessment at digitalmainstreet.ca. This tool helps participating small businesses take stock of their success to date, and provides advice for next steps and areas where focus should be directed.
To learn how your community can get involved with the Digital Main Street program, click here.